In Loren's words...

I came into the cigar business full time about 5 years ago, before that I spent a couple of summers while in school learning the basics of cigar packaging.  Prior to that I really had no idea what this business was really about. Fast forward 10-15 years later and I jumped into the business head first learning from my father and anyone else willing to share their knowledge with me. What struck me about this business was that everyone in it has a passion for it, be it that they were drawn in as a consumer initially or like me, born into this wonderful business.  In it's my blood.